Data review
Bring order, customer and account data into a usable view. Check definitions and quality before drawing conclusions.
Sales data & revenue recovery
Winter Marketing is a growth consultancy helping UK businesses understand sales data, declining accounts and dormant customers. It brings order history into a usable view, identifies patterns worth investigating and prioritises practical follow-up. Customer reactivation means rebuilding a relevant relationship with a previous buyer; it is not a guarantee that every inactive account will return.
Is this the right fit?
You have customer and order history, but no reliable view of who has stopped buying, which accounts are declining, or where your next useful sales conversation should start.
What the work can include
Bring order, customer and account data into a usable view. Check definitions and quality before drawing conclusions.
Identify buying cycles, dormant accounts, spend changes and customer segments worth investigating.
Give the team a prioritised account list, relevant reasons to reconnect and a practical follow-up process.
Build dashboards and alerts so emerging changes become visible and follow-up can be measured.
Define success together
We agree the scope, baseline and measures before implementation. The right measures depend on your business, the available data and the work we choose to prioritise.
Before we start
Yes. We can diagnose the opportunity, shape the approach and build the solution. The proposal sets out the deliverables and responsibilities for your project.
After an initial conversation, we define the outcome, deliverables, dependencies and commercial terms. Scope and costs are agreed before work begins.
Yes. We review what you already have and identify what can be improved or connected. Access, integrations and ownership are agreed as part of the scope.
Make your next move
Tell us where you want the business to go, and what is getting in the way.
Last updated: 18 September 2026